Author Archives: Russ Silberman
Do Your Employees Feel Appreciated?
On March 1st, we celebrated National Employee Appreciation Day. And while National Employee Appreciation Day only happens once a year, acknowledging your employees’ contributions should be a daily practice.
Is Your Business ADA Compliant?
The Americans with Disabilities Act (ADA) helps ensure businesses provide appropriate accommodations for individuals with disabilities and do not discriminate against them. This post includes information on how to keep your business ADA-compliant and answers other frequently asked questions.
Tasks for Small Businesses in the New Year
The new year gives small businesses an opportunity to learn from last year’s accomplishments and mistakes. This post provides helpful information on clever ways to utilize the beginning of 2024.
Business Networking in New York: Tips for Success
Business networking can be an extremely effective way to generate new business while maintaining current clients.
E-Commerce Strategies for Small Businesses in New York
E-commerce sales account for over one trillion dollars annually in the US, and these numbers are only expected to grow. This article provides tips and insight on maximizing your e-commerce sales, helping ensure your digital marketing efforts are successful.
The Impact of Local SEO on Small Businesses in New York
Local search engine optimization (SEO) helps your website get found by people looking for services or products within your area. It can be highly beneficial for New York-based small businesses that make most of their revenue at their physical locations.
Sustainable Practices for Small Businesses in New York
Sustainability is becoming an increasingly important factor in our daily lives. By incorporating sustainable practices into various aspects of your small business, you are promoting a cleaner environment, saving money, and increasing your bottom line. The New York State Energy Research & Development Authority (NYSERDA) and US federal government also offer tax credits and incentives, […]
National Preparedness Month – Keeping Your Employees Safe
September is National Preparedness Month, and this September, we will focus on ways to prepare your business for unexpected hazards. Being fully prepared for natural or human-caused disasters helps your business mitigate property damage while potentially saving lives.
Small Business 101 – Inclusivity
As the business world evolves, prospective employees seek companies that value their talent and will make the additional effort to make them feel comfortable. If a business wants to increase employee retention, creating an inclusive work environment can be essential to stay competitive. This article will discuss the importance of inclusivity in the workplace and […]
Understanding the Better Business Bureau
The Better Business Bureau (BBB) is a not-for-profit organization that aims to promote ethical business practices and to create a marketplace where consumers and businesses trust each other. Founded in 1912, the BBB operates in the United States, Canada, and Mexico.